Got a product idea?

I run products and projects from the first hypothesis to launch and growth: discovery, CJM, PRD, MVP. I work personally, with no middlemen.

A fit for founders and business owners launching a new product or putting an existing one in order.

Directly
you talk to the person doing the work
Three formats
project, hourly or retainer
Small start
you can take one service

What each piece of work includes

Pick a service to see the concrete tasks and the result.

Discovery

  1. Interviews with customers and users
  2. A look at competitors and what people use today
  3. Testing the key hypotheses
  4. Checking whether the market will pay
You get
A findings report and a decision: build, do not build, or change the idea.

CJM

  1. The customer journey by steps and channels
  2. Pain points and where customers drop off
  3. Customer expectations at each step
  4. A prioritised list of improvements
You get
A customer journey map and an improvement backlog.

PRD

  1. Product goals, success metrics and scope
  2. User scenarios and stories
  3. Functional and non-functional requirements
  4. Acceptance criteria for each feature
You get
A document the team can estimate and build from.

MVP launch

  1. Choosing the minimum feature set
  2. Backlog and release plan
  3. Working with the development team up to launch
  4. First metrics and collecting feedback
You get
The first version of the product in users’ hands.

Product growth

  1. Analysing metrics and user behaviour
  2. Prioritising improvements
  3. A product roadmap
  4. Experiments and A/B tests
You get
A roadmap and a steady improvement cycle.

Project management

  1. Plan, deadlines and budget
  2. A weekly status for everyone involved
  3. Managing risks and changes
  4. Coordinating the team and contractors
You get
A project where everyone knows the status, the deadline and the next step.

A good PRD needs no call to explain it. A good discovery sometimes says: don’t build.

We start with a small step

No big project needed to begin.

  1. A letter

    You briefly describe the product, its stage and your deadline.

  2. A conversation

    We decide honestly whether a project is needed.

  3. A first piece of work

    We take one task: discovery, a CJM or a document review.

  4. Then

    If the result works for you, we move to a project or a retainer.

Three ways to work together

We pick the format for the task and can change it as we go.

FormatHow it is billedWhen it fits
ProjectFor a result with a clear scopeYou need one deliverable, such as a PRD.
HourlyFor the hours actually spentA one-off consultation, a document review, help where the team is stuck.
RetainerMonthly, for ongoing managementThe product or project needs someone running it every week.

Pricing is agreed per task, more in the questions below.

You work with me directly

No middlemen
You talk to the person doing the work, not a manager.
Product and project in one pair of hands
One person owns what we build and when.
Only the work you need
You can take a single service, with no package and no commitment.

Questions before the first email

Do I need a ready spec to get in touch?

No. An idea and a goal are enough; gathering requirements is part of the work.

How much does it cost?

Pricing is agreed per task. Most often we start from an hourly rate.

Can I take just one service?

Yes. For example, only discovery or only a PRD, with no commitment to further work.

Tell me what you are building

d@d-solution.ru

Write in Russian or English. So I can answer to the point, include:

  1. what the product is and who it is for;
  2. what stage it is at now;
  3. when you need the result.